TENDERS AND PROPOSAL WRITING
Objectives of the course
- Defining the purpose of the proposal
- Ideal persuasive techniques for proposal writing
- Constructing an angle specific to the client’s needs
- Creating proposals that are a quantum leap ahead of the rest
- Establishing history and background
- Framing the scope
- Positioning the proposal within a systems model, viz, inputs, processes, outputs
- Generic and specific proposal structures and formats
- Different formats and structures for solicited and unsolicited proposals
- Prospecting further business
- Drip feed techniques for establishing client relationships
- Using effective business proposal formats
- Adjusting the format for solicited and unsolicited proposals
- Packaging solutions for the client
- Developing the relationship with the client for more business
- Problem, Cause, Solution and Cause and Effect models for proposal structure
Venue: Cedar Park Hotel, Woodmead, Johannesburg, South Africa
